Arkon Fly

In August last year, the internet got a little funkier with the release of a killer song called “Through the Fire”. It came from a group called  Arkon Fly. Their name and location were the only two pieces of information available about them on the internet. Try not to move your head as you listen to this track and read the rest of this dope blog.

In October, they released another equally as catchy song called Back Seat and managed to get played on BBC Radio 1. Then in February this year they tweeted –

 

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Suddenly their music was no where to be found on the internet. That was until Arkon Fly announced they had just signed to the XL Recordings subsidiary ‘Locked on Records’ which focuses predominantly on UK Garage and Grime.

This type of artist development and choices to remove all songs from the internet really interests me. I’d love to be in the room when the group found out the awesome news about Locked On.

Look out for the single ‘Back Seat’ that they will hopefully release soon.

Industry Vets: Young Guru and Sean C. Visit Berklee Valencia

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This week students at Berklee Valencia’s campus had the opportunity to meet and interact with two music industry veterans, Young Guru and Sean C.  If you aren’t familiar with their names, you’re most likely familiar with their repertoire. Young Guru has worked as a highly esteemed engineer and has also worked alongside respectable and notable artists such as Jay-Z and Kanye West. Prior to meeting Young Guru, I indirectly felt as though as I knew him due to Hov’s various shoutouts throughout the years. One of my favorite Hov shoutouts was when he told Guru to “turn the lights down..let’s keep it smooth” on Party Life (American Gangster album) LOL

Our other industry vet, Sean C. is a Grammy-nominated producer and A&R that has produced for hip hop artists such as Diddy and Jay-Z.  I was especially interested to hear Sean’s perspective on the industry and the future as an A&R since my career interests are specifically in that field. There were various workshops held over the two-day period while they were here in Valencia. One of my favorite workshops was the A&R session that was held on campus in our studio on the film scoring stage.

Berklee Valencia Studio

(Berklee Valencia students pictured in the studio with Young Guru and Sean C. for the A&R workshop)

(Photo Credit: Disrupcion Records)

Both Sean C. and Young Guru provided feedback to Berklee Valencia artists who submitted music. I’m currently working as an A&R for my culminating experience thesis, so I was super excited about the opportunity because both of the artists that I’m working with were chosen to participate in the session.  It was such a humbling experience to receive feedback on their music from industry professionals and to use that info to tweak their projects and to make them even better! This was a great experience both creatively and professionally.  Another workshop focused on innovation within the industry.  During this panel, both guests answered various questions that students had re: career advice, music production/technology, the direction of the industry, and evolving with the industry to ensure your position/career. A highlight for me was Sean’s response in reference to being a woman in a male dominated industry. His consciousness about the issue was indispensable and re-emphasized some of the points that I’ve learned throughout my professional career.

Young Guru and Sean C

This experience was one that I longed for as a student in the Global Entertainment & Music Business Masters program.  The knowledge that both gentlemen dropped on us was absorbed like a sponge and truly invaluable.  It’s a great opportunity to meet people who are working in positions that many of us aspire to be in. The grind continues….

Elle Varner…”COLD CASE”

I’ve been rocking with R&B songstress Elle Varner since her first mixtape “Conversational Lush” and subsequently when she hit the scene with “Only Wanna Give It To You” from her debut album “Perfectly Imperfect,” which spawned her other mega hit “Refill.”

Elle

Elle is back on the scene with her new single “COLD CASE.” She sings about how beautiful love is at first until she has a feeling that her boyfriend is cheating on her..In the first verse she sings:

I got this case on my hands, that I can’t crack

But I been gathering all that I can

One of those things that I must understand, understand

Cuz you went and changed up on me, much too fast

Talk about lightening speed, lightening speed

But it ain’t no unsolvable mystery

I gotta get down to it
 

Check it out!!!

She describes the sound of her upcoming sophomore album entitled “LOVE” as “Trap Jazz”. If Trap Jazz sounds like this new banger that she cooked up, then obviously I’ve been missing out! The production by Pop & Oak on “COLD CASE” is insane! From the intro, to the change in the tempo, to the backbeat with the heavy bass, along with her hard hitting vocals..all make for a great combo! Her album has no release date yet, but I’ll be waiting for it!

This is most definitely a song for the ladies! I’m feeling Elle’s vibe this time around.  This song also has a sexier vibe and appears to explore a new sound for the songstress. What do you think..HOT or NOT??