*NEW* Artist of the Week: YOON MI RAE

The purpose of this blog is to showcase upcoming artists who have either signed with a label or chosen to build their career through a Direct2Fan method.

ARTIST/GROUP: Yoon Mi Rae (윤미래)
ALSO KNOWN BY: Baby Tasha, Toddler Tasha, t Yoon Mi Rae, T, Baby T, Yoon Mirae BIRTH NAME: Natasha Shanta Reid Yoon
AGE: 31
ORIGIN: South Korea

GENRE: Hip Hop, R&B
LABEL: Jungle Entertainment
WEBSITE: http://www.yoonmirae.com/

FANBASE
TWITTER: 610,841 followers | https://twitter.com/Yoonmirae
YOUTUBE: 3,993 video views | http://www.youtube.com/channel/UCgpPr9vZj3aSHMEnzV7LAPw
FACEBOOK: 7,094 likes | https://www.facebook.com/t.YoonMiRae?fref=ts
GOOGLE+: https://plus.google.com/u/0/106589465898478368107/about

WHY YOON MI RAE?

I discovered Yoon Mi Rae at the MIDEM Festival 2013 in Cannes, France. She was interviewed by Emily Gonneau at the Direct2Fan Camp along with her husband Tiger JK (Drunken Tiger) and Kellee Maize earlier that day. I had no idea I was sitting in front of who would become my newest favorite female rapper.

MFBTY was the featured performing group that Sunday evening. Tiger JK lead the first few selections with Bizzy as the MC, but it wasn’t until Yoon Mi Rae took the stage that the audience “turnt up.” The crowd was waving their hands to her flow (myself included), and shouting her call-and-response lyrics. I knew I was really interested when I realized I was enjoying her performance without even being able to understand all of what she was saying. She would switch from rapping in English to Korean at any moment, but she never lost the crowd’s attention. She even had the crowd shouting call-and-response lyrics in Korean!

Check out this video snippet of her I recorded at the Festival:

Yoon Mi Rae definitely has unique characteristics about her rapping. Whether she’s speaking in English or Korean, you appreciate the rhythm of her flow and the mesmerizing tone of her voice. Her father was a DJ, so she was exposed to various genres of music from an early age, especially Hip Hop.

Unfortunately, my research is fairly limited due to my incomprehension of Korean. Most official websites with biographical information about her are only available in Korean because she has not yet expanded to the US (or any other English-speaking countries for that matter) yet.

Yoon Mi Rae is known as the Hip Hop Queen in Korea. Her single “Get It In” ranked #1 on several music sites including Mnet, Olleh Music, Cyworld BGM, Naver Music, Bugs, and Soribada. In 2011, she was the #1 searched personality on major Korean search engines, and I’m certain that only Psy may have overtaken that record since then. Check it out!

Yoon Mi Rae “Get It In”:

Yoon Mi Rae recently collaborated with Tiger JK and Bizzy to form the Hip Hop group MFBTY (My Fans Better Than Yours). They just released their new single “Sweet Dream” in January, and it already has nearly 200,000 views on YouTube. Check it out!

MFBTY “Sweet Dream”:

The group represented South Korea at MIDEM 2013 to bring awareness to other genres of Korean music besides the most popularly known “Gangnam Style.” Here’s their thoughts:

MFBTY Interview at MIDEM 2013 Direct2Fan Camp:

Yoon Mi Rae definitely has me hooked. I look forward to her debut in the US so I can boast to my friends about having discovered her first. If she ever decides to take off in the US, I’m sure she will become the next Nicki Minaj. Stay tuned!

Prayre Finley

Sources:
Oak, Jessica, and Jeff Benjamin. “MFBTY (Tiger JK, Yoon Mirae and Bizzy) Spread Korean Hip-Hop in France.” BillboardBiz. 05 Feb 2013: Web. 16 Feb 2013. http://www.billboard.com/articles/columns/k-town/1537963/mfbty-tiger-jk-yoon-mirae-and-bizzy-spread-korean-hip-hop-in-france

leesa86. “Yoon Mi Rae (Tasha) swiftly sweeps the charts with ‘Get It In’.” allkpop. 27 Oct 2011: Web. 16 Feb 2013. http://www.allkpop.com/2011/10/yoon-mi-rae-tasha-swiftly-sweeps-the-charts-with-get-it-in

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