Spotify projected to lose (only) $40 million in 2012

A confidential industry source has leaked information to writer Eric Eldon that Spotify’s financial figures in 2012 are suggesting that things may be looking brighter than expected for the company in the future – As covered in a recent post of mine, the service reported a loss of $60 million in 2011 from total revenue of $244 million due to large operating costs and other expenditures.  The source has claimed that in just the first six months of 2012, the streaming service made $200 million in total revenue, with a projected end of the year revenue to clock in around $500 million, if current trends continue.  Due to high licensing fees and other operating costs, the source suggested the company will likely post a loss of $40 million in 2012 at the end of the year.

Losing $20 million less than the previous year sounds good, right?  Prehaps to you and me, it’s not great news, however the company has received another round of funding to fuel ongoing growth and to cover losses, amounting to more than $100 million.  The question it comes down to is whether or not the service can obtain enough paying users to make the service a sustainable, healthy company for the long term.  Some argue that the future release of the browser-based version of the service could increase it’s user base, however growing competition from ambitious and expanding companies like Deezer, Rdio and WiMP make the glass look half empty.

Do you think Spotify has what it takes to post a positive net income by 2017?

2 thoughts on “Spotify projected to lose (only) $40 million in 2012

  1. I agree growth is growth, but if they wish to survive it is important for them to obtain enough paying subscribers to offset their extremely large operating costs in a timely manner – if they can’t achieve this, investors and venture capital groups (which Spotify relies on heavily and is the primary reason the company is still alive) may lose confidence in the company’s prospects to gain paying subscribers and a healthy revenue stream, subsequently they could choose to cease their financial backing of the service, which would lead to the company tanking in no time.

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