Facebook’s Music Scene

On Tuesday the social network, Facebook announced their triumph in records of their platform for music apps. Facebook released their timeline format in September 201. Timeline arranges and coordinates post and activity form recent to years before. They have now be able to integrate apps alongside of the timeline. These include Songza, BandPage, 8Tracks, KKBOX, Saavn and SoundTracking. 

 

Since releasing the new format around 62.6 million songs have been played 22 billion times through timeline apps. What a remarkable number! Facebook has to convince developers that they can bring in people even with competition thriving. 

 

A statement from Facebook’s engineer stated “Users of 8tracks, a social Internet radio service, have generated 4 million Facebook shares a week, “with Facebook now ranking as one of 8tracks’ major sources of referral traffic,” 

BandPage, which lets artists manage their online profiles, “has grown by 3x in the last few months,” he said.  And Songza, which streams curated playlists based on their users’ mood or activity, saw “in a recent 30-day period, 1 million referrals from Facebook, up from 650,000 the month before, with Facebook connected users listening about 20% longer than other users.”
 

How will Facebook continue to bring in new developers? Where is the revenue going? These are questions that I ask. Facebook clearly have a message that music app developers need them as much as Facebook needs them. 

 

~TreG

Read more at http://www.billboard.biz/bbbiz/industry/digital-and-mobile/facebook-to-music-app-developers-you-need-1008003402.story#AArmJLJFPGRzlLUp.99 

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